visit oakland
The Concept
From the front cover to the last page, this guide evoke’s The Town’s epic culinary scene, activist ethos, and inclusive culture. Local voices tell the story of The Town, and the 2026 magazine features interviews with more than 20 local business owners and Oakland advocates. This publication is bold, vibrant, and full of color and life – just like Oakland itself.
Awards
US Travel Association ESTO Award Finalist — Printed Collateral Materials, 2023
The Numbers
Because of our print-to-digital model, the Town’s local businesses were enthusiastic about being a part of the magazine from the start. Upon taking over as publishers, we increased ad sales participation by 86%, and continue to see YOY growth.
